Leigh Jacobs Media Director, Response Labs

Leigh Jacobs

With nearly a decade of digital marketing leadership under her belt, Leigh Jacobs leads the media division at Response Labs, a Digital CRM and Loyalty Marketing agency. She has spent her career executing media strategy and activation of fully integrated campaigns across digital and traditional channels, specializing in CPG and higher education accounts.

As Media Director of Response Labs, she is charged with building a team dedicated to helping brands forge meaningful relationships with their prospects and customers through digital and programmatic paid media. Her efforts allow Response Labs to be on the forefront of a rapidly changing digital marketing industry—especially for CRM and loyalty initatives—all with the purpose to Make Every Message Matter™ for Clients.

Leigh’s passion for digital media is surpassed only by her love of quality time spent out of the office with her family and beloved dog, Cooper.

MY SESSIONS

The Stage

CRM in a Cookie-less World: Solutions from Digital & Programmatic Paid Media

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